There exist a number of methods through which you can boost traffic to your company website. Your traffic will rise naturally when you create original and quality content. In case you want to accelerate the process, there are a number of ways through which you can do exactly that in your posts, blogs, and social sites.
Have excellent headlines
Readers notice headlines before anything else. In fact, it is the sole element which they read if an article is shared. The headlines (much like a subject line in an email) must quickly draw the attention of the viewer. An excellent headline can easily increase views when shared across social networks. Be creative…
Write content saturated articles
Quality content pushes your website up in the search results. Ensure that all articles solve the requirements of readers. They should find all information needed in a single spot. Content rich articles form one of the most effective means of increasing traffic to any website. This offers visitors something that cannot be obtained elsewhere.
- Create useful and helpful content. Do note that assembling content from a number of websites will not lead to increase in traffic. Visitors should be offered information which they require to achieve a particular goal or solve a problem. You could also serve quality news and entertainment.
- Do not go for the content generators. They serve no purpose now. It is much better to put your team’s creativity online.
- Content should not simply be copied and then pasted from an another website. Search engines now have the capability to detect mass copied content, and will quickly send you to the bottom of the search rankings.
Cater to a niche audience
Good websites cater to a specific audience, industry or niche. They could then be an expert in that particular field. You always want your site to be a particular site which readers visit first. These can be done in a number of methods based on your interests. One can find niche market problems to cater. It is an excellent time to transform your niche to a business enterprise. Professional marketers like Rev marketing 2 U do this- and you can reap the rewards of increased traffic.
Generate shareable content
In the social media universe, any content that can be shared is king. An easily shareable content means your readers will happily share the content by themselves. This takes the form of an interesting image and a good headline. There is also an attractive lead-in. This generates a bite-sized piece of the article which others could share via Facebook and Twitter among other networks.
Lists are extremely popular at present. Prominent among web companies that use lists include Mashable and Buzzfeed. These two websites swiftly attract the eye of the reader. They make an excellent solution to the shortened attention spans.
Vary the article length: Ideally, there should be a mix of long and comprehensive articles with short and straight-to-the-point articles. The content should dictate size. Do not spend money and time on a simple point. However, do elaborate if detail is asked for. Rev Marketing 2 U, Inc. is a local Virginia Beach based marketing company deploying quality Search Engine Optimization (SEO) tactics and online marketing locally, regionally and nationally.
By Tracy Lee Thomas
Rev Marketing 2 U, Inc.