Tips to Get Blogging on a Regular Basis

Mastering Monday

 

Scale up your Mondays with our new “Mastering Mondays” series from Rev Marketing. Start your Monday’s off right with the do’s and don’ts about websites and marketing and be the first to get tips for how you can increase your ranking on Google.

 Are you ready?! Let’s GO!

The ugly truth about blogging…

IT HAS TO BE DONE! Blogging is your key to getting discovered by your audience.

It’s all part of content marketing. Think of it this way, in order to help your audience find your business online, Google needs to be able to crawl and index your site for relevant content. It’s time to show Google that you have the answers people are looking for! Bonus points if you are tagging blog pictures with keywords too – but don’t start keyword stuffing either, there’s a balance. Keep it to 3 keywords, max!

Are you not convinced yet, let me throw some enticing stats at you….

  • 90% of B2B and 70% of B2C businesses are using content to promote brand awareness, increase ROI, and build authority in their industry
  • Websites with Blogs Have 434% More Indexed Pages than Websites without Blogs
  • Increasing Your Blogs by 100% Gives You a 300% Increase in Traffic to your website
  • Businesses with Blogs Get 2x More Email Traffic than Businesses without Blogs
  • 57% of Marketers Say They Gained New Customers through Blogging
  • Using Blogging as a Marketing Strategy Gives You a 13x Bigger Chance of Achieving Satisfying ROI

At the end of the day, blogging takes time. And not just for you to write, but also for Google to start indexing your content. So make sure your time is well spent.

  • Publish consistently
  • High quality content is KEY
  • Focus on one topic at a time
  • Add images! More bonus points if they showcase your business and are not stock photography. Articles with images get 94% more views as opposed to those with no visuals.

mastering monday quick tips

Here are some tips to get your business blogging on a regular basis

(start with 1-2x per week to create brand awareness):

You send emails, right?!

Put that same information into a blog post and have that content do double duty! You probably guessed it…..this email is going to turn into a blog post (but you get this super cool info first!) without much extra effort.

 Are you fresh out of ideas?

Delegate the task to someone who enjoys writing or split the blogs between a couple people to ensure you (or someone else) is not getting burnt out with continuously writing content. Maybe even ask a friend in the industry to guest post! 62.96% of readers perceive blogs with multiple authors to be more credible.

Similar to recycling your email content…..

Recycle your older blog posts with new and updated information!

Add it to your calendar NOW

(or to whoever will take charge of this task)!

Check out some of our other blogging tips here -> Should You Add a Blog to Your Website?

 


 

 

 

 

 

Happy Monday! Have a great and productive week!

Allyce Mitchell

Revmarketing.com

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Is Your Business Being Seen

Is Your Small Business Being Seen Online

Digital Marketing changing the method of finding a target audience. Move forward to today; marketing has gone digital.

Digital Marketing has changed the method of targeting and finding the audience. There was a time when banners, TV ads, and newspapers were the real source of marketing. But move forward to today; marketing has gone digital.

Investing money and time into Digital Marketing is more than a necessity. And any business that needs to stay relevant must stay up with online marketing trends. With the right strategy, you can target the customers in a cost-efficient way.

Hiring a Digital Marketing Agency has a lot of benefits. So, let’s talk about why your small business needs an online presence.

1.     Content Marketing Plan

Digital Marketing includes creating content, posting news, images, videos, and articles so that your website can surface online.

Creating useful, attractive, and eye-catching content is imperative for any business to prevail. To create an SEO plan, you will need a Content Marketing Plan. To stand out amongst competitors, your business needs to produce the best content that is unique (niche) and useful.

Content marketing is all about creating and posting useful content like news, images, videos, and blogs so that your website can surface online.

2.     Search Engine Optimization

SEO has become the heart of your content. It is the most cost-effective way to promote your brand

SEO is the heart of your content and it is the most cost-effective way to promote your brand. As a small business, you won’t need to spend any money. But, hiring a marketing agency will give you an increased ROI.

Doesn’t it sound surprising that you don’t need to pay for ads to succeed in the online world? As a small business, your focus should be on long-tailed keywords, and you should start from the bottom.

For example, if you’re selling Laptops, focusing on “Laptops” will not be a good idea. You can target something like “Best laptops in the US.” In other words, Long-Tailed Keywords = Less Competition.

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3.  Social Media Marketing

Check trends and post stuff that interests the audience.

If you want to get the right audience and sales, you must focus on social media marketing. We all use social media and it is an excellent way to focus on your brand and gain followers online.

A lot of companies started with Social Media, and now they are industry-leading companies. As a business, you should focus on the right tools and strategy. Social media is all about being in trend, so check what’s trending and post stuff that interests your audience.

4.  Email Marketing

Email marketing strategy incorporates catchy headlines, attractive description, and solving what people are struggling with

It’s been a while since email made its buzz. And guess what, email is still trending! It is still the most secure and professional way to communicate with your audience.

Keeping your audience engaged and sending them the latest information can bring real-time improvement. Email is a great marketing tool for different brands. Email marketing strategy incorporates catchy headlines, attractive design, and solving problems that your audience is struggling with in their day to day lives.

5.  Importance of small businesses to be seen online

In 2021, having an online presence is a must. In tough times like these, no one is going to go outside and find your company like it’s the next big box store. Having a planned marketing growth strategy will take your brand from its initial buzz to the heights of success.

Rev Marketing is offering a FREE Growth Strategy Package (GSP) that will help you and your business grow.

Text GSP to 757-632-3497 and get your free link to download the GSP package.

 

 

 

 

 

 

Founder | Rev Marketing

Tracy Lee Thomas

Author: TracyLeeThomas.com